Controversial Ex-Banker Gambles Twitter’s Future On One Risky Bet

2016 will go down records as the time when Twitter’s employees felt like they couldn’t take any more frustration. Leadership changes were going overboard. Some two rounds of layoffs were enough to slow down the company’s growth. The languishing stock price was becoming an issue of great concern. Reports also came out from time to…

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Twitter’s Data Licensing Posts Strong Growth Amidst Stagnant User Numbers

Despite disappointing results from Twitter with regards to monthly user growth, the microblogging’s data licensing business grew by 26% year-over-year to reach revenues of $85 million. While this stream of revenue only comprises about 15% of the total revenue from the social network company, it enjoys higher profit margins compared to revenues garnered from advertising….

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Twitter Unveils An Ad Subscription Service

Twitter is introducing an ad subscription program which will allow users to promote tweets and accounts at a monthly fee of $99. The difference between the program and regular ads is the fact that it is a wholesale offer. Subscribers will be provided with a regular report indicating how their promotion is performing. “You just…

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Twitter Rattles Investors With Daily Active Users Standoff

Investor’s sentiments on Twitter are turning sour by the day, amidst growing concerns that the microblogging app is not growing as fast as it ought to, especially on daily active users. The stock had been on an impressive run after registering 9 million monthly active users growth in the first quarter. It now appears the…

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After Election Bump Twitter’s Growth Slows

Shares of Twitter fell by 14% after the microblogging firm revealed an insignificant rise in the number of users. Compared to a year ago there was only a 5% increase. When the growth of users from the last quarter is compared to its most recent quarter, it remained static at 328 million. In the first…

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