Sandy Explores the Relationship between Social Media and Community

Interviewer’s Note:  Today our interview is going down a different road.  We normally talk about business and entrepreneurship, but neither of those things would be possible without a strong community.  My interview with Sandy Maxey delves into the concept of community, and how they are transforming in this age, and what we can do with…

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The Rule of the Mob? What the Susan G. Komen Flap Tells Us

The Pluggio Blog is not a political blog, but today I wanted to talk about recent controversy over the Susan G. Komen Foundation’s decision to pull funding from Planned Parenthood. It was quickly retracted after a social media uproar criticized the decision and assigned responsibility for the choice to Karen Handle. Within a week, Handel…

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Happy New Year from Pluggio!

Well, well, 2012 is finally upon us.  Hasta la vista, 2011! Personally, 2011 was a great year for me, and I hope it was good for everybody else, too.  Despite the recession, there was a lot of opportunity for growth, new business, and new endeavors.  Has anybody been creating their 2012 business resolutions?  If so,…

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Quantas Messes Up On Social Media?

I recently read an article entitled ” Qantas Shows How Not to Do Social Media ” on the Social Graf. I’m always interested to read about social gaffes- after all, what better opportunities do we have to learn how to do things?! But the article was something of a let-down. Maybe I was expecting another…

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Showing Holiday Gratitude to your Customers

Wednesday, November 16th is when I heard the first Christmas song of the year on the radio.    There I am, on the road, driving to Chino to pick up some books, and this smooth jazzy version of “Carol of the Bells” starts playing on one of those easy-listening stations. Damn, already?  I thought.  It’s not…

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