Social Media & Crisis Management

I’ve been spending my day reading the news on various sites and noticed a curious confluence of articles regarding crisis management So, lo and behold, that will be today’s topic. What are some ways a company can respond to a crisis? Response #1: Fire the offender.  Even if there’s a mere suggestion of trouble, cut…

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How To Manage Your Following on Twitter

Next week I’ve got a lot of great stuff for the blog- new articles, new tools, new interviews with new entrepreneurs. I’ve been spending a lot of time Tweeting & Twittering, searching out unique lines of work. I didn’t want to just feature the typical businesses, so there’s going to be a life coach, possibly…

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How a Career Coach is Using Twitter

Interviewer’s Note: As I’ve been exploring ways to use Twitter for business, I met Giorgio Migliaccio, a career/executive coach.   I’ve always been interested in the coaching industry outside of sports, so I decided to interview him and see what it’s all about. Good morning, Giorgio!  Welcome to the Pluggio Blog.  How do you describe…

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A self-publishing expert Tweets help to aspiring authors

Interviewer’s Note: As I’ve been exploring ways to use Twitter for business, I met Shelley Hitz, a self-publishing coach.   Since I’ve finished an illustrated book and have been exploring the self-publishing route, I was very interested to learn more from an expert. Hi Shelley, welcome to the Pluggio Blog!  Please introduce yourself; tell us…

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Legal Pitfalls for Small Business on Social Media

Recently I read an article about potential legal issues that online videos can pose to small business. Many companies and entrepreneurs extensively use videos on their site.  Just the other day I saw an MLM-style business that, when visiting its home page, had nothing BUT a video of a talking head explaining their business opportunity….

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