Building My Twitter Following: Trends Observed

I’m up to a little under 900 followers as of today. Still working on building the ranks, every day. It’s an ongoing task but it’s fascinating to watch how it does accelerate. A lot of entrepreneurs and business owners have told me about this acceleration phenomenon: they’d set out to Tweet regularly and watch people…

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“Social Media Helps Daniel Build his Photography Business”

Interviewer’s Note: As I’ve been exploring ways to use Twitter for business, I met Daniel C. Fotografie, a Toronto-based photographer. I talked with him about how he works and how Twitter helps him land new clients. Hi Daniel, welcome to the Pluggio Blog.  How do you describe your business? I am a photographer who primarily shoots…

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How We Misuse Twitter: the One-Way Conversation

Have you ever noticed that when somebody tells you about a dream they had last night, it’s usually boring enough to put you to sleep? I read somewhere that the explanation for this is because talking about a dream is intrinsically a one-sided conversation: the person who had the dream will do all the talking,…

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How A Senior Care Company Builds Franchise & Brand Using Twitter

Interviewer’s note:  Here’s another interesting business for the blog- something different than the rest, but I’ve lately become a big fan of listening to the experiences of others, especially when they work in different industries.  There’s a lot to learn from them and get inspiration to solve problems and come up with new ideas.  Today…

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How Twitter Helps an Architect Market his Business

Interviewer’s Note: As I’ve been searching for unique businesses to feature on the Pluggio Blog, I met Greg Shue, who runs a South Carolina architecture firm specializing in traditional designs. We spoke via email about his work and how he uses social media in his business. Welcome to the Pluggio Small Business Blog, Greg! Please…

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Prisoner’s Dilemma: Cooperation via Social Media

How can cooperation among competition result in the greatest good for all? When I was taking an economics class a few years back, the professor brought up something called “Prisoner’s Dilemma.”  It’s a fairly famous theory (at least for anything relating to economics) that goes like this: Two suspects are arrested by the police. The…

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